TELLTAP UGANDA LIMITED

Terms of Service

Last updated: January 2026

1. INTRODUCTION

TellTap Uganda Limited (TellTap) is a technology-driven platform designed to transform how Ugandans discover, evaluate, and interact with local businesses. We bring transparency, trust, and digital visibility to the heart of Uganda's service economy by centralizing authentic, community-verified reviews and business profiles.

TellTap’s model strengthens Ugandan-owned micro, small, and medium enterprises, increasing their visibility, credibility, and customer reach in a rapidly digitalizing economy.

Our Value Proposition to Investors & Partners

1. We Digitize Uganda’s Informal Economy

The majority of Ugandan businesses operate informally with minimal online presence. TellTap provides a gateway for these businesses to enter the digital space, attract customers, and improve service standards.

2. We Address a Clear Market Gap

There is currently no Uganda-focused, trust-based platform for:

Business reviews
Service discovery
Authentic customer feedback
Grassroots consumer protection
Local business visibility

TellTap provides a scalable solution to this gap.

3. We Provide Actionable Consumer Insights

TellTap transforms public reviews into valuable analytics:

Consumer sentiment
Service quality trends
Market gaps
Customer behavior patterns

This data becomes useful for:

SMEs
Corporates
Government agencies
Development partners
Retail and service industries

4. Built for Africa’s Mobile-First Reality

TellTap integrates deeply with platforms that dominate East Africa:

WhatsApp
TikTok
Facebook
Mobile money
USSD (future potential)

No heavy apps. No complicated onboarding. Just simple, accessible, mobile-relevant tools.

Our Mission

To build East Africa’s most trusted platform for discovering and reviewing local businesses, enabling transparency and empowering millions of consumers to make informed decisions.

Our Vision

A digital Uganda where every business from informal startups to established enterprises is visible, trusted, and accountable.

⭐ Why TellTap Matters to Partners

1. We Strengthen Local Business Ecosystems

Your partnership helps scale digital adoption among:

Market vendors
Small restaurants
Salons & barbers
Mechanics & garages
Retail shops
Local service providers

This improves livelihoods and economic participation.

2. We Promote Responsible Consumer Culture

TellTap encourages good service standards through:

Public accountability
Transparent feedback
Verified user reviews
Data-driven improvement

Businesses learn, improve, and grow.

3. We Support Youth Employment & Digital Skills

TellTap’s model integrates:

Digital ambassadors
Content creators
Micro-influencers
Community reviewers
Local field agents

This creates new digital jobs for youth.

4. We Advance Financial Inclusion

As local businesses gain visibility and trust:

They attract more customers
They grow revenue
They become eligible for formal credit
They integrate digital payments

TellTap becomes a bridge between informal and formal economies.

Market Opportunity

Uganda’s Local Business Landscape:

2.5M+ SMEs & micro businesses
90% operate without structured digital presence
High consumer complaints & service frustration
Heavy reliance on offline recommendations
A growing middle-class demanding quality and accountability

TellTap is positioned to become the central review and discovery platform in this underserved market.

Strategic Advantages

First-mover advantage in Uganda
High scalability across East Africa
Strong potential for partnerships (telecoms, banks, FMCGs, NGOs, tourism)
Hyper-local market understanding
Low operational costs compared to global competitors
Huge content creation potential
Monetization-safe model

Revenue Opportunities

TellTap has multi-stream monetization potential:

Featured business listings
Sponsored posts & boosts
WhatsApp marketing integrations
Data insights dashboards
Digital advertising
Affiliate partnerships
API integrations with service apps
Event partnerships with brands

These are sustainable, scalable, and locally relevant revenue lines.

Conclusion

TellTap Uganda is building a trusted, community-powered platform that elevates local businesses and empowers consumers. With the right investment and partnerships, TellTap is positioned to become a national essential service and eventually a regional leader in digital business discovery and customer review systems.

We invite investors and partners to join us in shaping the future of local business transparency, digital inclusion, and service excellence in Uganda.

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